STORE Research Brand - Virtual Assets and Styles

Discover the united voice, tone, and look of the STORE Research brand

Colors

Here are all of the primary colors we use for STORE Research projects. They are labeled and displayed with hex color values.
Primary
#20b2aa
Secondary
#00528a
Tertiary
#1777ff
Link
#00c8ff
Text (Default)
#000000
Text (Dim)
#747474

Gradients

Here are all of the primary gradients we use for STORE Research projects. They are labeled and displayed with hex color values.
Primary
#1e1e20 - #3375a7
Secondary
#20b2aa - #00528a
Tertiary
#00528a - #1777ff
Quaternary
#1777ff - #5ec5fa

Typography

STORE Research uses the Montserrat font family of fonts for online and printed communications. Generally speaking, Montserrat Regular should be used for headlines and Montserrat Light should be used for body text.
Secure, Transparent, and Open Research Environment
Secure, Transparent, and Open Research Environment
Secure, Transparent, and Open Research Environment
Secure, Transparent, and Open Research Environment
Secure, Transparent, and Open Research Environment

Secure, Transparent, and Open Research Environment

STORE Research Primary Logo

These logos should appear on all STORE Research communications in one way or another.
Consistency and visibility is important. This is the preferred version of the STORE logo. Other acceptable versions of the logo will be presented later.
Complete White Logo
For use on dark backgrounds.
Complete Dark Logo
For use on light backgrounds.
Badge White Logo
For use on dark backgrounds.
Badge Dark Logo
For use on light backgrounds.

STORE Research Primary Logo with Tagline

These logos should appear on all STORE Research communications in one way or another.
Consistency and visibility is important. This is the preferred version of the STORE logo. Other acceptable versions of the logo will be presented later.
Complete White Logo
For use on dark backgrounds.
Complete Dark Logo
For use on light backgrounds.
Badge White Logo
For use on dark backgrounds.
Badge Dark Logo
For use on light backgrounds.

STORE Research Secondary Logo with Tagline

This is the secondary version of the STORE Research logo. While not the primary choice, this version is acceptable and should appear on STORE Research communications when appropriate. Consistency and visibility remain important. Other acceptable versions of the logo will be presented later.
Complete White Logo
For use on dark backgrounds.
Complete Dark Logo
For use on light backgrounds.